After doing work experience at a company where they do lots of work for exhibits for museums and attractions, I have been looking at other companies/designers who do graphic design for these types of spaces. It appeals to me because I like the use of different media that is used and the varying scales that work is produced in, from walls to information cards.
HelmoHelmo is a French studio founded by Thomas Couderc and Clement Vauchez. Couderc says the most important thing is to feel what sort of a role graphic design should play in an exhibition 'sometimes it can be strong, visible, graphically particular, to give a particular identity to the exhibition; at other times something almost invisible.'
This is an exhibition called ROCK'N'ROLL 53-59 which documented the history of rock n roll through this time period. Helmo did the Graphics for it and used large scale black and white photography with bold coloured information cards to surround the newspaper clippngs, records and images in the exhibition.


SmallSmall was formed by David Hitner and Guy Marshall and they do art direction and design for identity, literature, packaging and exhibition work. They believe that listening to the client should be the studios first priority and that when designing for exhibitions, 'understanding the subject matter and creating pace and drama with the images and information' is key. My favourite work I have seen of theirs is for Heineken Greenspace. This was a promotional project which saw desolate and derelict warehouses and spaces in Valencia, Spain, rejuvenated by inviting artists to come and make them into vibrant art spaces which would then be the venue for a opening show featuring bands and new muscial talent. Small were asked to design an identity and visual language for the project. They designed a font which was then used for the logo and a visual language for the whole thing was then created, collaborating with an architect, a photographer, and a graffiti artist.




Genevieve GaucklerThis French artist built an exhibition around the subject of the food chain using a design style that is very light hearted and colourful. It involves simple, rounded characters to illustrate information and stories about the food chain and how and why things consume the way they do. Influenced by Western society and consumption as a theme, Genevieve raised issues such as bulimia, obesity and vegetarianism but within the fun world of these vivid characters. She said the reason for using the characters is that she is constantly coming up with them and challenging herself to create them and this exhibition gave her an opportunity to show them.





These violent veg style food characters were created for an animation shown in the exhibition.